Join us on May 25th at 9am PT | 12pm ET, as we welcome Andrea Ravikumar, Senior Product Research Manager at TripleLift and Adam Sell, Senior Research Editor of HUMAN to review the findings of our joint report, Fraud on Connected TV: Buyers’ Perceptions.
With explosive growth projected for CTV in 2023, HUMAN and TripleLift set out to explore ad buyers' perceptions of ad fraud when it comes to CTV and the impact, if any, to their buying decisions. Adam and Andrea will talk through the top concerns for buyers and ways to increase trust in this growing space.
- Understand CTV buyers’ top concerns
- Dive into how fraud is informing their decisions
- Learn what they expect from partners and platforms