Brand Safety For Platforms

Transparency That Builds Trust Across the Supply Chain

HUMAN empowers SSPs and DSPs with transparent, explainable, and actionable Brand Safety intelligence—so you can build trust, prove integrity, and enable safer, smarter transactions across the ad supply chain.

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Driving Growth Through Trust

HUMAN Brand Safety transforms transparency into a business advantage—helping SSPs and DSPs attract more advertiser spend, strengthen partnerships, and prove the integrity of their supply with data that drives measurable results.

  • Differentiate Through Transparency

    Stand out in a crowded market with verifiable Brand Safety intelligence that proves your platform’s integrity and makes safer, cleaner transactions your competitive edge.

  • Explainable AI Decisions

    HUMAN’s real-time models reveal why content is classified a certain way, not just what is flagged—turning complex machine learning into actionable insight.

  • Buyer Confidence & Growth

    With HUMAN’s trusted data integrated into your platform, advertisers transact with confidence—driving higher CPMs, stronger relationships, and cleaner supply paths.

How HUMAN Differentiates Your Platform

HUMAN’s Brand Safety solution combines explainable AI, verifiable data, and transparent reporting to give platforms end-to-end control of classification, risk management, and partner alignment.

  • Full-Funnel Classification Transparency

    Access URL-level visibility into every classification decision with clear rationale, metrics, and measurement coverage—so you can demonstrate integrity to both buyers and publishers.

  • Real-Time Decisioning with Explainable AI

    HUMAN’s proprietary AI models evaluate impressions at scale, explaining each classification outcome in real time—empowering teams to identify, validate, and resolve discrepancies instantly.

  • Seamless Ecosystem Integration

    Easily integrate HUMAN Brand Safety data into your platform pipelines and reporting systems, enabling transparent measurement that aligns with advertiser standards and strengthens supply chain trust.

Satori Advantage

Threat Intelligence:
The HUMAN Element

The Satori Threat Intelligence and Research Team uncovers, analyzes, and disrupts cyberthreats and fraud schemes that undermine trust across the digital landscape, delivering cutting-edge research that strengthens protection for customers and thwarts bad actors for a safer internet.

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Protect Your Platform with a Purpose-Built Package

Secure digital advertising with Brand Safety — part of HUMAN’s Advertising Protection Package designed to maximize trust in the ad tech ecosystem.

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Advertising Solutions
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Related Resources

Reports

HUMAN’s Iris Report: Marketers’ Perceptions of Brand Safety and Viewability Tools | HUMAN Security

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Solution Briefs

Advertising Protection for Brands & Agencies

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Webinars

HUMAN Dialogue: See What’s Really on the Page –  Protecting Performance with Page Level Intelligence

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