Secure 2024: Forrester Wave™ Q2 2022 Showcases Leading Bot Management Solutions
Malvertising Defense

KEEPS ADS HONEST AND FREE FROM MALVERTISING

Detect and block malicious ad behavior with greater precision through behavioral analysis, protecting publisher and platform reputations and revenue.
Human-Malvertising-Hero Image
Human Security-Enterprise Logos-Xandr@2x
Human Security-Newsweek logo@2x
Human Security-Boston Globe logo@2x
Human Security-Index Exchange@2x
Human Security-Venatus logo@2x
Human Security-CBS Interactive logo@2x

How does HUMAN keep ads clean?

HUMAN analyzes digital ads to identify and eliminate malicious behavior with fewer false positives and less latency
Human-Preserve Revenue@2x
Preserve Revenue
Detect and prevent malicious behaviors within each impression from hijacking digital ad inventory
Human-Protect Brand Reputation@2x
Protect Brand Reputation

Keep experiences free of bad ads with greater precision to improve your reputation and audience trust 

Human-Optimize Performance and Overhead@2x
Optimize Performance and Overhead
A single line of code protects without adding increased latency or maintenance overhead of bulky blocklists

Publishers: Protect Your Audiences From Malvertising Attacks

HUMAN’s on-page script safeguards all publisher inventory – including video – from harmful digital ad activity. The easily implemented tag also integrates with pre-bid auctions to identify and block unwanted advertisers and ads based on a publisher’s unique needs and personalized configuration. 

As the only solution that identifies and blocks deceitful code after an ad is rendered, ensuring publisher revenue is earned without audiences encountering the malicious behavior, HUMAN’s Malvertising Defense protects publishers without costly false positives or added page latency.

Human-Malvertising-Prevent Attacks
Human-Malvertising-Eliminate costly remediation

Platforms: Protect Your Inventory From Malicious Ads

Single line of code scans programmatic ad creatives and alerts platforms to the presence of bad ads. This information empowers protected platforms to keep malicious ads from being served. HUMAN safeguards platforms without adding latency to the bidding process or publisher client pages.

Platforms allowing malicious ads to be delivered to publishers risk significant harm to their reputation. They also risk these publishers leaving the platform for competitors offering more protection and cleaner inventory.

50% of all B2B Spending is from Digital Ads

Malicious ads are big business. HUMAN provides precise protection, blocking malicious behavior to disrupt attackers' plans and raise their costs.

Keep Digital Ad Impressions Honest

Factinate Protects Audience Experience Without Sacrificing Revenue

Factinate was seeing a malvertising-driven decline in session lengths - as much as 50% lower. Implementing HUMAN's Malvertising Defense gave them a  solution to blocking the attacks.
Purple Line@2x

50%

Longer session lengths
Purple Line@2x

50+ million

Page views protected per month
Human-Account Takeover Module-Purple Gradient Circle with Quotes@2x
“With HUMAN's Malvertising Defense, you still get paid by the malvertiser, and they stop targeting our site because it's not worth it. It's obviously an effective deterrent."
 
Jeff Myers, Co-founder, Factinate.com
 
Factinate

 

Human-Account Takeover Module-Purple Gradient Circle with Quotes@2x
"We don’t talk about malicious redirects anymore. It's a problem that has simply been completely removed. Truly a ‘set it and forget it’ solution.”
 
Matt Cannon, COO, Venatus Media
 
Venatus-logo with banner and white

 

Eliminate Malicious Redirects and Streamline Operations

Venatus was in a constant fight against malicious redirect attacks, spending nearly every weekend fighting an onslaught of malicious ads. After implementing HUMAN's Malvertising Defense, the problem disappeared.
Purple Line@2x

500+ million

Page views protected a month
Purple Line@2x

60

Work hours saved per week
Human-Ceros Integration – Malvertising_2x

See for yourself how Malvertising Defense works

Request a Demo

of Malvertising Defense

Related Resources