HUMAN Named a Leader in the G2 Grid® Summer 2023

Learn More

Platform
- - Human Defense Platform
    
    One powerful platform to safeguard your entire organization from digital attacks
  - Account Takeover
    
    Prevent account compromise
  - Account Fraud
    
    Detect fake account creation
  - Client-Side
    
    Avoid client-side attacks and PII leakage
  - Data Contamination
    
    Ensure accurate data and analytics
  - Transaction Abuse
    
    Stop fraudulent financial transactions
  - Scraping
    
    Block unwanted data exfiltration
  - Programmatic Ad Fraud
    
    Protect digital advertising transactions
  - Malvertising
    
    Serve clean ads
- - Disrupt Fraud & Abuse
    
    Safeguard your organization from bot attacks, fraud, and account abuse by disrupting the economics of cybercrime
- - Holiday Readiness Guide: Stop Fraud in its Tracks
    
    Ebook
    
    HUMAN Security on Google Cloud will help you stave off those holiday bot blues.
    
    August 21, 2023
  - 2023 Bad Bot Holiday Report
    
    Report
    
    Grinch bots, carding, and account abuse during the holiday season.
    
    August 9, 2023
  - A CISO’s Guide to Fraud Prevention: The Art of Modern Defense in Online Fraud
    
    Ebook
    
    By incorporating modern cybersecurity defenses and emphasizing proactive strategies, CISOs can more effectively safeguard their organizations.
    
    July 11, 2023
Products
- - Request a Free Bot Risk Assessment
    
    Learn More
- - HUMAN Bot Defender
    
    Protect web and mobile applications and APIs from sophisticated bot attacks
- - Account Defender
    
    Safeguard online accounts from fraud and abuse
- - Code Defender
    
    Protect your website from client-side supply chain attacks
- - Credential Intelligence
    
    Stop real-world credential stuffing attacks with an additional layer of defense
- - BotGuard for Growth Marketing
    
    Protection for your marketing funnel and sales efforts
- - MediaGuard
    
    Protection for DSPs, SSPs, media owners and brands from fraud
- - cleanAD
    
    Protect against malvertising
- - For Security
    
    Minimize vulnerabilities and defend your organization from advanced threats
  - For Fraud
    
    Prevent business loss and keep your customer’s experience friction-free
  - For Ad Tech
    
    Protect advertising supply chains and digital channel investments to boost ROI
  - For Marketing
    
    Improve your performance marketing by keeping fraudulent traffic out of your digital channels
  - For Product
    
    Preserve digital experiences that are free of fraud and abuse for real humans
Learn
- - Blog
    
    HUMAN Insight and Research from our team
  - Case Studies
    
    See what customers have to say about HUMAN
  - Webinars
    
    Videos and content about HUMAN expertise and industry intelligence
- - Resource Center
    
    Blogs, whitepapers, research, videos, articles—all in one place
  - Documentation
    
    Details about HUMAN's products and interfaces.
- - Satori Threat Intelligence Research Team
    
    HUMAN’s Satori Threat Intelligence and Research Team proactively uncovers and disrupts bot-driven threats.
  - Bot Insights
    
    Get the insights you need to protect your business from bots

Company
- - About
    
    HUMAN safeguards against bot attacks and fraud
  - News
    
    HUMAN in the News
  - Careers
    
    Find your next career move with HUMAN
- - Leadership
    
    Meet the elite bot threat hunters dedicated to making the internet a safer place
  - Board of Directors
    
    Meet the minds behind HUMAN’s mission
  - The Human Collective
    
    Collective protection to fight ad-based fraud
- - Satori Threat Intelligence Research Team
    
    HUMAN’S Satori Threat Intelligence and Research Team proactively uncover and disrupt bot-driven threats
- - Human Overview
    
    How does HUMAN protect the internet from the influences of sophisticated bots? Read more in our overview.
    
    Download
Partners
- - The Human Collective
    
    Collective protection to fight ad-based fraud
  - Partnerships and Integrations
    
    HUMAN integrates with several technology partners, ensuring bot mitigation success in any environment.
  - Resellers
    
    Explore HUMAN's technology through channel partners, combining bot mitigation and other security solutions.
- - Become a Partner
    
    HUMAN collaborates with the world's leading technology companies
  - Partner Portal
    
    Log into the HUMAN Partner Portal for collateral, documentation, and other partnership needs.
Request a Free Bot Risk Assessment
Request a Demo

Platform
- - Human Defense Platform
    
    One powerful platform to safeguard your entire organization from digital attacks
  - Account Takeover
    
    Prevent account compromise
  - Account Fraud
    
    Detect fake account creation
  - Client-Side
    
    Avoid client-side attacks and PII leakage
  - Data Contamination
    
    Ensure accurate data and analytics
  - Transaction Abuse
    
    Stop fraudulent financial transactions
  - Scraping
    
    Block unwanted data exfiltration
  - Programmatic Ad Fraud
    
    Protect digital advertising transactions
  - Malvertising
    
    Serve clean ads
- - Disrupt Fraud & Abuse
    
    Safeguard your organization from bot attacks, fraud, and account abuse by disrupting the economics of cybercrime
- - Holiday Readiness Guide: Stop Fraud in its Tracks
    
    Ebook
    
    HUMAN Security on Google Cloud will help you stave off those holiday bot blues.
    
    August 21, 2023
  - 2023 Bad Bot Holiday Report
    
    Report
    
    Grinch bots, carding, and account abuse during the holiday season.
    
    August 9, 2023
  - A CISO’s Guide to Fraud Prevention: The Art of Modern Defense in Online Fraud
    
    Ebook
    
    By incorporating modern cybersecurity defenses and emphasizing proactive strategies, CISOs can more effectively safeguard their organizations.
    
    July 11, 2023
Products
- - Request a Free Bot Risk Assessment
    
    Learn More
- - HUMAN Bot Defender
    
    Protect web and mobile applications and APIs from sophisticated bot attacks
- - Account Defender
    
    Safeguard online accounts from fraud and abuse
- - Code Defender
    
    Protect your website from client-side supply chain attacks
- - Credential Intelligence
    
    Stop real-world credential stuffing attacks with an additional layer of defense
- - BotGuard for Growth Marketing
    
    Protection for your marketing funnel and sales efforts
- - MediaGuard
    
    Protection for DSPs, SSPs, media owners and brands from fraud
- - cleanAD
    
    Protect against malvertising
- - For Security
    
    Minimize vulnerabilities and defend your organization from advanced threats
  - For Fraud
    
    Prevent business loss and keep your customer’s experience friction-free
  - For Ad Tech
    
    Protect advertising supply chains and digital channel investments to boost ROI
  - For Marketing
    
    Improve your performance marketing by keeping fraudulent traffic out of your digital channels
  - For Product
    
    Preserve digital experiences that are free of fraud and abuse for real humans
Learn
- - Blog
    
    HUMAN Insight and Research from our team
  - Case Studies
    
    See what customers have to say about HUMAN
  - Webinars
    
    Videos and content about HUMAN expertise and industry intelligence
- - Resource Center
    
    Blogs, whitepapers, research, videos, articles—all in one place
  - Documentation
    
    Details about HUMAN's products and interfaces.
- - Satori Threat Intelligence Research Team
    
    HUMAN’s Satori Threat Intelligence and Research Team proactively uncovers and disrupts bot-driven threats.
  - Bot Insights
    
    Get the insights you need to protect your business from bots

Company
- - About
    
    HUMAN safeguards against bot attacks and fraud
  - News
    
    HUMAN in the News
  - Careers
    
    Find your next career move with HUMAN
- - Leadership
    
    Meet the elite bot threat hunters dedicated to making the internet a safer place
  - Board of Directors
    
    Meet the minds behind HUMAN’s mission
  - The Human Collective
    
    Collective protection to fight ad-based fraud
- - Satori Threat Intelligence Research Team
    
    HUMAN’S Satori Threat Intelligence and Research Team proactively uncover and disrupt bot-driven threats
- - Human Overview
    
    How does HUMAN protect the internet from the influences of sophisticated bots? Read more in our overview.
    
    Download
Partners
- - The Human Collective
    
    Collective protection to fight ad-based fraud
  - Partnerships and Integrations
    
    HUMAN integrates with several technology partners, ensuring bot mitigation success in any environment.
  - Resellers
    
    Explore HUMAN's technology through channel partners, combining bot mitigation and other security solutions.
- - Become a Partner
    
    HUMAN collaborates with the world's leading technology companies
  - Partner Portal
    
    Log into the HUMAN Partner Portal for collateral, documentation, and other partnership needs.
Request a Free Bot Risk Assessment
Request a Demo

Resources

The Story of PARETO and How It Impacts CTV Ad Campaigns

July 8, 2021

Digital Advertising, Programmatic Ad Fraud, CTV Fraud, Device/App/SSAI Spoofing,

Contact Sales

Customer Support

Blog

The Story of PARETO and How It Impacts CTV Ad Campaigns

Contact Sales

Customer Support

Blog

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This is a title

The Story of PARETO and How It Impacts CTV Ad Campaigns

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