HUMAN vs GeoEdge

cleanAD flips the economics of malvertising on its head.

Removes malicious ad behavior for publishers while still allowing the ad to render, forcing malvertisers to pay for impressions without their expected reward
Protects platforms by blocking malicious ads from entering the bidding process
Allows platforms to deliver and publishers to serve clean ads without missing out on ad revenue
Behavioral analysis means more precise detection of malicious code, leading to fewer costly false positives

cleanAD makes it easy to protect all ad units on site with simple setup and painless maintenance.

Implemented via page-level code for publishers and a threat feed API for platforms that require no customer overhead
Provides real-time protection of every creative format, including video impressions
Offers protection from novel threats without relying on maintaining blocklists or updating creative wrapping
cleanAD’s blocklist-free solution means no large blocklist files adding to page latency

Protection

Coverage

Economic Impact

Performance

Visibility

Proactive

With page-level implementation and known threat feed API, cleanAD immediately delivers protection against novel threats.

All Formats

cleanAD protects all creative on a page, including video. The solution sits on the page and does not require creative wrapping.

Make Malvertisers Pay

Only cleanAD prevents bad ad behavior while allowing ad impressions to fire for publishers, forcing malvertisers to pay without their reward.

Streamlined

cleanAD runs seamlessly in the background, providing continuously updated protection without adding load time.

Global Visibility

HUMAN has the world’s largest fraud sensor network—including implementations with the largest supply-side and ad tech platforms—for unmatched insight into emerging threats.

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Reactive

Blocklists and creative wrapping leave you vulnerable, needing to be updated every time a new threat is identified.

Limited Formats

GeoEdge’s creative wrapping is limited to display and native creative formats, leaving you open to audio and video attacks.

Block and Replace

GeoEdge blocks the ad and then requests the exchange to refill the unit with a new ad, potentially leaving publishers and platforms on the hook for lost revenue.

Bulky List Load

Blocklists grow as threats are identified and added, increasing latency due to the checks needed to load.

Limited Exposure

GeoEdge’s network visibility is significantly smaller, with limited visibility into novel threats.

“The two things that really struck me about cleanAD were how easy it was to integrate into our stack and how quickly and immediately it completely ended our battle with malicious redirects. It was truly a total solution, unlike the other products we tested.”

— Matt Cannon, COO at Venatus Media

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“You should try running the cleanAD script. It's just a simple line of code. Just plug and play and see if this problem continues to happen once it’s been installed. It typically doesn't.”

— Joshua Mendelssohn, Co-founder at Factinate

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HUMAN vs GeoEdge

Key Advantages HUMAN Has Over GeoEdge

Disrupt Malvertisers’ ROI

Easily Protect All Creative Formats

Unparalleled Internet Visibility